7 Priceless Lessons About Working From Home

Workers on the corporate front have been tirelessly fighting for the "home office" for years. In large and modern companies, this has become a common practice. In more "conservative" ones, the mentality still prevails that "if you're not within arm's reach

Influencers' Guide to Marketing Directors

I remember one of my meetings with an influencer. The lady had called saying she wanted to talk, I agreed, and I was expecting her at the office. She arrived half an hour late but brought her manager with her. Let’s call her Natalie. We sat down to talk.

5 Lead Magnets Which Work Every Time

To build a quality email list (database) that yields good results, one of the most important things is the source from which we secure our subscribers and the way we do it. A fundamental requirement (both from a business and legal standpoint) is that people themselves must want (give us

Email Marketing Strategy 101

We all know that overplanning is not good. Action is needed. However, jumping in without figuring things out is not advisable either. This applies to email marketing as well. I will share the main elements of an email marketing strategy and the basic decisions we need to make (understand: "

The Questions About Email Marketing

Recently, I asked my audience to share what topics related to email marketing interest them. I expected everything to revolve around list building or improving open rates. Imagine my surprise when, after analyzing and summarizing the received questions, I ended up with a list of 125 pressing topics. Here they

The Three Types of Email Marketing Campaigns

As you may know, simply sending emails to people might have some effect, but we want results, achievements, influence. We don’t want to waste our time or that of our recipients. Sometimes, a one-time send is useful and appropriate, such as for a regular newsletter, reminder, or flash promotion.

Smile!

A Smile Is Free. You Won't Lose Anything If You Smile. Do It Now. With The First Person You Meet. Then Try With The Second. Keep Going Like This All Day. I Believe You'll Feel Like Doing The Same Tomorrow. A smile is free. You won’

Is Online Business for Me or Should I Look for Another Calling?

Basically, there are two types of people interested in online business. The first type are those who have heard that it’s trendy now, that you can make a lot of money, and so on. These folks jump into various business models and activities with the sole aim of making

How Does Personal Branding Affect Your Present and Future?

What Is A Brand? My Observations Suggest That Your Personal Brand Is That Thing, Your Thing, That Sets You Apart From The Competitive Crowd In The Eyes Of Your Audience. I Read In A Book That Your Brand Is The Word You’ve Reserved In People’s Heads. Even If

On Opitimism

For Some Reason, Being Grounded, Balanced, Practical, And Stable Is Considered Very Valuable And Good. But If You're A Dreamer, Believe In Yourself And Your Success, And Aim To Achieve A Lot In Life, That’s Seen As Bad And Unproductive Personally And Family-Wise. The Prevailing Opinion Also

Starting Your Own Business or Working for a Salary? Which Is Better?

Entrepreneurship Isn't Just A Type Of Activity; It's Also A Way Of Thinking, A Perspective, And An Approach To The World. If You Have An Entrepreneurial Mindset, You Can Even Use It In Your Personal Life And In Salary Work, And With Great Success. It'

The Three Most Important Factors in Digital Marketing

There are three crucial factors in internet marketing that determine whether you'll succeed or remain among the dreamers of internet riches. Without these three factors, your website is just a useless pile of files, taking up space on some server in the Internet. There are three crucial factors